Bookers

NEW RELEASE: Booker’s Bourbon “The Reserves”, Inaugural Annual Launch

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The James B. Beam Distilling Co. (Clermont, KY) has announced the first innovation coming from Booker’s Bourbon since 2019 – Booker’s Bourbon ‘The Reserves’. Highlights The 2024 expression is the first of a new, annual limited-release series by Freddie Noe (8th Generation Beam Master Distiller) to commemorate his grandaddy, 6th Generation Master Distiller Booker Noe, and […]

The post NEW RELEASE: Booker’s Bourbon “The Reserves”, Inaugural Annual Launch first appeared on The Bourbon Review.

Booker’s Final Release of 2022: “Pinkie’s Batch”

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COPY DIRECTLY FROM BOOKER’S PRESS RELEASE The final and fourth batch of 2022 is named in honor of Booker Noe’s dad, the original Frederick Booker Noe, better known as “Pinkie” to his family and friends. Although no one is quite sure where Pinkie’s nickname came from, he is remembered as someone who always followed his […]

The post Booker’s Final Release of 2022: “Pinkie’s Batch” first appeared on The Bourbon Review.

Booker’s “Bardstown Batch” Limited Release – Third of 2021

Bookers Bardstown BatchThe third release of the Booker’s® Bourbon 2021 Collection is Booker’s Batch 2021-03 “Bardstown Batch.” This batch honors the homeplace of 6th Generation Master Distiller Booker Noe along with several other generations of Beam family members. PROOF: 125.5 AGE: 6 years, 5 months PRICING & RELEASE: MSRP $89, October launch, limited release. NAME INSPIRATION “Bardstown […]

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Our Day at Jim Beam with Fred Noe

If there is one family that could be called the royal family of bourbon, it’s the Beams. For seven generations, starting with Jacob Beam after moving to central Kentucky in 1788, the Beam family, in one way or another, has had a hand in just about every major brand of bourbon out there. Yes, including…

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