In a television advertisement that ran before the Super Bowl, Miller64 settled the calorie “debate” with Bud Light’s Next by employing world-renowned mathematician Ken Ono, Thomas Jefferson Professor of Mathematics at the University of Virginia, to determine if 64 is a smaller number than 80.
When asked in this commercial to solve this conundrum, Ono maintains that 64 is less than 80 – thus proving that Miller’s Miller64 light beer product is lighter than Bud Light’s Next light beer with 80 calories.
Ono currently serves as the section chair for mathematics at the American Association for the Advancement of Science and is an expert in number theory. He’s published over 200 research articles and was awarded a Presidential Early Career Award for Science and Engineering.