Myths & Misconceptions

February 19, 2023 – There are a lot of myths and misconceptions surrounding whisky, and every so often, we need to puncture those myths and shed some light on the facts… For instance, the common perception is that if a whiskey is labeled as “straight,” then it can’t have any coloring or flavoring materials added. This is where things get tricky…straight Bourbons, straight malt, straight rye, straight wheat, straight corn, and straight rye malt can’t have any coloring or flavorings added to them… However, according to the TTB’s Beverage Alcohol Manual, “blended” versions of those whiskies (such as “a blend of Read More »